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Dress to impress: Ethnic wear for this festive season


No New Year’s celebration is complete without new clothes to bring in the exciting day. Whether you’re celebrating Ugadi in Karnataka, Bihu in Assam, Poila Boishak in West Bengal, Puthandu in Tamil Nadu, Vishu in Kerala, Vaisakhi in Punjab or Gudi Padwa in Maharashtra, New Year’s is all about coming together for new beginnings. Get your fashion game on-point to flaunt your style on these occasions.


Festive wardrobe for women

Kurtas have been a staple in Indian clothing and no festive occasion is complete without them. Melange by Lifestyle’s wide range of kurtas starting at just Rs. 599 are contemporary yet traditional, elegant and make a stunning ensemble for any ethnic day.

Try the latest looks endorsed by brand ambassador, Deepika Padukone – a bright red layered kurta with embroidery worn on top of a sleeveless golden beige kurta or the simple white kurta designed with embroidery around the neckline, topped with a coral pink shrug.

For more traditional kurtas, the lime yellow kurta with a V-neckline and flared hemline covered in floral and ethnic motifs – complete with a matching face mask. Add some pure white to your outfit with the A-line kurta embellished with a light blue print or the off-white straight kurta with floral prints in pastel shades.

Ethnic wear in shades of pink is a another hit this festive season. A modern pick is the embroidered sleeveless top paired with a maxi skirt in a lighter shade. The three-quarter sleeves kurta in a coral pink colour designed with embroidery on the bodice is another exquisite selection when paired with gold palazzos. If you love prints, the sleeveless kurta with a printed shrug is the perfect choice to enjoy the festive day.

Ethnic looks for men

Keep things simple with a statement kurta paired with trousers or a churidar. The collection of kurtas from Melange by Lifestyle with prices as low as Rs. 799 are tailored for the perfect fit and look – made for occasions like these. Choose from the grey kurta in a silky finish with a dark all-over print or the orange kurta designed with a band collar and button placket, also with a subtle print. You can also pick solid colours like the full-sleeved blue kurta – available in other colours too.

Every man needs a Nehru jacket in his ethnic wardrobe. The versatile piece of clothing can be paired with a variety of looks and that doesn’t just mean a kurta and churidar, but even shirts and trousers. Pick different patterns and colours to match the rest of your outfit and the occasion. The olive green Nehru jacket from Melange by Lifestyle has an interesting floral print on the fabric while the jacquard patterned Nehru jacket in pink has a regal look that would be best fitted with a sherwani. For something more muted, the Nehru jackets with a grey geometric print or textured red print work equally well.

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